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SAP Certified Associate - Implementation Consultant - SAP Customer Data Platform Sample Questions (Q45-Q50):

NEW QUESTION # 45
Which of the following describes a business unit in SAP Customer Data Platform?

A. The business unit is a predefined optional attribute in the customer schema. It allows segmenting of B2B customers based on their business hierarchy.
B. The business unit represents the owner of the SAP Customer Data Platform tenant. Each business unit within the organization has separate SAP Customer Data Platform tenants provisioned.
C. A workspace can have multiple business units. The business units share customer information.
D. A business unit represents the part of a business responsible for maintaining ongoing business relationships with customers in a given market. A single business unit can include more than one brand.

Answer: D

NEW QUESTION # 46
How can you configure SAP Customer Data Platform to ingest tracking data from your website?

A. Create a source SAP Customer Data Cloud application and configure the service worker on your website.
B. Create a source Web Client Application and add the provided JavaScript event code to your website pages.
C. Add a script to your website pages that that will make AJAX calls to the Ingestion API with the event information.
D. Add the SAP Customer Data Platform web SDK to your website and set cookies with predefined names.

Answer: B

Explanation:
To configure SAP Customer Data Platform to ingest tracking data from your website, you need to create a Web Client Application within the SAP Customer Data Platform. After creating the application, you will load the SDK on your website. Then, you add the report function to start sending behavioral data from your website to the SAP Customer Data Platform application. The process involves setting up an application to receive events sent from your website, preparing a list of trusted domains, and creating events with all the parameters you'll be reporting, such as page views and clicks.
Reference = This information is verified and matched with the details provided in the SAP Customer Data Platform documentation, specifically within the Integration Guide for Web Client Application1.

NEW QUESTION # 47
What does the Overview tab display in the customer dashboard?

A. All the activities, segments and processing purposes for the customer profile
B. Aggregate reports of all activities that are part of the customer profile
C. Reporting of customer order activities that are part of the customer profile
D. Identifiers that are used in matching the customer profile

Answer: A

Explanation:
The Overview tab in the customer dashboard of the SAP Customer Data Platform displays a comprehensive view of the customer profile. This includes all the activities associated with the customer, the segments to which the customer belongs, and the processing purposes for which the customer data is used. It provides a clear visual representation of the customer relationship, streamlined from various source applications, with key metrics and performance indicators (KPIs).
Reference = This information can be found in the SAP Customer Data Platform documentation, specifically within the SAP Help Portal's section on the Customers Dashboard1.

NEW QUESTION # 48
Which of the following statements describe the relationship between workspaces, tenants, and business units? Note: There are 2 correct answers to this question.

A. A workspace can contain multiple business units.
B. A business unit can contain multiple tenants.
C. A business unit can contain multiple workspaces.
D. A tenant can contain multiple workspaces.

Answer: C,D

Explanation:
The SAP Customer Data Platform is designed to manage customer data across different levels of organization. A tenant represents an instance of the platform provisioned for an organization, and within this tenant, multiple workspaces can be created. These workspaces serve as separate environments for development and production purposes. Additionally, a business unit, which is a logical partition within a workspace, can also contain multiple workspaces, allowing for further segmentation and management of customer data within the same organizational unit.
Reference = This relationship is outlined in the SAP Customer Data Platform documentation available on the SAP Help Portal, which provides comprehensive information on the configuration and management of tenants, workspaces, and business units12.

NEW QUESTION # 49
Which of the following merge rules must be defined at attribute level? Note: There are 2 correct answers to this question.

A. Decide whether to concatenate the incoming value with the existing value of the same attribute
B. Decide whether more than one value can be saved for an attribute
C. Decide what to do if a data conflict occurs for an identifier attribute
D. Decide whether to override existing data, based on the quality of the incoming and existing data

Answer: A,D

Explanation:
In the SAP Customer Data Platform, merge rules at the attribute level are essential for managing how incoming data is integrated with existing data. For an attribute, you can define whether to concatenate the incoming value with the existing value, which is crucial when you want to preserve all historical data points for a particular attribute. Additionally, you can set rules to decide whether to override existing data with incoming data based on their respective data quality. This ensures that the most accurate and up-to-date information is retained in the customer profile. Reference = Configure Merge Rules Based on Data Quality | SAP Help Portal, Merge Rules | SAP Help Portal In the context of the SAP Customer Data Platform, defining merge rules at the attribute level is crucial for managing how incoming data is integrated with existing customer profiles. Two significant rules that must be specified at this level include:
A . Decide whether to concatenate the incoming value with the existing value of the same attribute: This rule determines how to handle scenarios where an incoming data value for a specific attribute should be added to the existing value(s) for that attribute in the profile, rather than replacing it. Concatenation can be useful for attributes where maintaining a history or collection of values is important, such as addresses or phone numbers.
D . Decide whether to override existing data, based on the quality of the incoming and existing data: This rule involves assessing the quality or reliability of incoming data compared to what is already present in the customer profile and deciding whether the new data should replace the old. This could be based on factors like data source credibility, recency, or completeness, ensuring that the customer profile remains as accurate and up-to-date as possible.
These rules are integral to maintaining the integrity and usefulness of customer data within the platform, ensuring that data merging and updating processes are carried out in a way that enhances the quality of the customer profiles.

NEW QUESTION # 50
......

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